Which of this statements is false in relation to the benefit segmentation strategy:
Answer: Both new and old products must be designed to simultaneously cover a multitude of market segments to attract all consumers.
Answer: Both new and old products must be designed to simultaneously cover a multitude of market segments to attract all consumers.
If the answers is incorrect or not given, you can answer the above question in the comment box. If the answers is incorrect or not given, you can answer the above question in the comment box.